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Business Background

Smadex is a mobile growth platform that drives performance, direct response, and brand advertising campaigns across in-app, CTV, and mobile web traffic. With a focus on transparency and contextual targeting, Smadex delivers privacy-centric campaigns. Using machine-learning algorithms, Smadex finds engaged, convertible users for your app, game, or offer.

Business Requirement

Smadex was looking for an online knowledge management tool to host their documentation including installation, how-to, and troubleshooting guides. Smadex was initially conducting offsite platform tutorials for their customers, which made it harder for customers to absorb the full information and learn the entire ambit of the platform.

This prompted Smadex to look for an online knowledge management tool that could host all the information that customers would require to navigate through their platform.

Business Solution

After some research online, Smadex decided to host their documentation on Document360. Document360’s KB assistant widget, which provides, contextual help to customers as they explore the Smadex platform has turned out to be a game changer for them.

Oriol Malvehy, product manager, Smadex,

Document 360’s Knowledge Base Assistant has been a game changer for our platform, adding to our user’s access to documentation with a single click directly from our product

The Smadex team also noted the quick response of Document360’s customer success team to request new features.

We value the fast response to add new features requested. It has made the product more valuable to us

Other features that have helped them include being able to seamlessly update or make changes to their articles.

Business Impact

Smadex’s team says that their platform’s users are now learning about the page and product they use much more quickly after they set up their online knowledge base on Document360.

Oriol says,

After integrating the Knowledge Base Assistant into our platform, users are now able to access the tutorial of the page they are using with a single click through the KB assistant widget

Conclusion

For Smadex which was looking for ways to better onboard their customers and provide 24×7 easily accessible support, the KB widget was a perfect solution. It helped Smadex’s customers access more knowledge on specific points, without having to leave the platform or page, which motivates them to understand the product better and become more successful with it.