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Topic-based authoring and single sourcing with Pooja Laxmeshwar, BAI Communications
Podcast

Topic-based authoring and single sourcing with Pooja Laxmeshwar, BAI Communications

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Updated on Jul 23, 2026

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AI Summary

  • Pooja Laxmeshwar, a Technical Writer at BAI Communications, discusses topic-based authoring and single-sourcing, emphasizing that single-source authoring goes beyond reusing content.
  • Topic-based authoring breaks projects into smaller, consumable parts and enables quicker information retrieval through clickable links and related articles. Stakeholder adoption may require emphasizing the value of targeted snippets and presenting quantitative efficiency data.
  • Single sourcing supports efficient quality checks across numerous documents by reusing core steps, enables translating specific sections such as paragraphs or tables, and may reduce project costs.
  • Single sourcing makes consistent information delivery across formats, including manuals and process documents, more manageable. Technical writers must coordinate document volume and deadlines with engineering and business teams.
  • Pooja recommends Write the Docs resources and interacting with technical writers; her advice is to trust the process, document each step, gather feedback, and recognize the bigger picture.

AI-generated content. It may contain errors.

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In this episode, Pooja Laxmeshwar, a Technical Writer at BAI Communications, provides a comprehensive overview of topic-based authoring and single-sourcing and discusses how single-source authoring goes beyond reusing content.

Watch the Video Podcast here

About Pooja

  • Pooja’s LinkedIn 
  • She completed her bachelor’s degree in computer applications, where she developed a strong interest in coding and programming.
  • Initially drawn to journalism, she pursued a master’s in media studies, where she discovered technical writing—a field that felt like a natural fit.
  • Soon after, she began applying for technical writing roles and secured a job through campus placement.

Key Takeaways

  • According to Pooja, topic-based authoring is one of the efficient ways of writing as it helps to break down the entire project into smaller bits that are easy to consume.
  • Not all stakeholders may support topic-based authoring since it involves reviewing multiple small snippets. Emphasizing the value of brief, targeted snippets versus lengthy documents can be essential. Presenting quantitative data to show the efficiency of topic-based writing is also important.
  • Compared to lengthy documents, topic-based authoring enables quicker information retrieval, with added benefits like clickable links and related articles.
  • In roles with numerous documents, single sourcing enables efficient quality checks. For instance, with over 150 processes to document, reusing core steps ensures accuracy and quality.
  • With single sourcing, specific sections of documents, such as paragraphs or tables, can be translated instead of translating the whole document. This could also help in saving project cost.
  • “Consistent information delivery across multiple formats, such as manuals and process documents, becomes more manageable with single sourcing”, adds Pooja.
  • Technical writers’ timelines often depend on the pace and priorities of cross-functional teams. Managing a high volume of documents while aligning with engineering and business teams’ deadlines is a significant challenge.

Rapid fire with Pooja Laxmeshwar

  • Highly recommended resource

Resources from Write the Docs and try to interact with a lot of technical writers

  • One word that comes to your mind when you hear documentation

Concise

  • A piece of advice you would give your 20-year-old self

Trust the process fully. Write down each step, gather feedback, and remember that everything in documentation aligns with the bigger picture.

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Gowri Ramkumar

Gowri Ramkumar is VP of Sales and Customer Success at Kovai.co, leading global sales, customer engagement, and partnerships across a team of more than 80. She spent her first decade in IT in software testing, as a test analyst, technical test lead, and project test manager, including testing projects for Lloyds Banking Group in London. She hosts Knowledge Base Ninjas, Document360's podcast on technical writing and knowledge management, and has been a guest on The Customer Experience Podcast. She writes on knowledge base strategy, customer onboarding, and retention.

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